Estrategia didáctica para el desarrollo de la competencia mediática en el estudiante universitario (Original).

Abstract

The objective of this work is to develop media competence in university students; for this, a didactic strategy is proposed that offers actions from the field of Educommunication, so that students are competent in the digital environment, developing skills, attitudes and values ​​that allow them to live with them in an active, intelligent and critical way. Hence, this strategy constitutes an important didactic resource for university teachers who seek to educate for the new media scenarios.